by: Dr. Mani Sivasubramanian
I'm going to share the exact steps, thinking and process planning that goes on behind the scenes whenever an infopreneur launches a new product - so you too can use it to plan a project, create your own information product and start profiting from it.
It's all done by tapping the very same resources anyone has access to on the Internet - all that's needed is knowledge about how it works.
STEP #1 - CHOOSING THE RIGHT TOPIC
Niche research can be a tough task. You've probably heard it said that the best way to find a hot selling product is to look for a problem many people are facing, and then offer a solution.
One of the best ways to do this is through online forums, especially busy ones.
It's hard to detail the best way to conduct such research. Visit the forum. Look for 'hot' threads - discussion topics that have a huge number of page views. As a rule of thumb, if a discussion has over 400 views in a day, or over 1,000 views in 3 days, it's likely to have potential.
As you gain experience in a niche, you might even latch on potentially viable topics simply by seeing the title of the post and studying the nature of the responses other members offer.
When you see the same (or similar) questions being asked on the forum, instead of getting annoyed, see if there's an opportunity you can tap. Study the nature of the discussion each time around - and see if any questions are common, if any issues keep cropping up regularly.
STEP #2 - PLANNING OUT YOUR PRODUCT
At its core, an information product is judged by one thing, and one thing alone - the quality and usefulness of the information inside it. Not by the fancy packaging, not by the method of delivery, not by the fancy graphics or glitzy programming... but by the stuff it offers.
And that's good news - for you
If you have useful information, insider tips, practical experience or extensive knowledge about the topic under discussion, you probably have the kernel of your information product.
And even if you don't have it, but know WHERE to find the information, you're on the right track! Before taking the next step, think about the topics, questions, issues, problems cropping up in the discussion.
This entire process shouldn't take too long, especially when you're planning a short report. For a full-fledged ebook or ecourse, this process might take a bit longer - but still not more than an hour, tops. After all, all the research material is right there in the forum, within the discussions that attracted your interest in the niche!
STEP #3 - CREATING THE PRODUCT
This part is as easy or as difficult as you make it out to be. You could write a report yourself, or might find it easier to dictate and have it transcribed (or even offered as an audio product), or ghostwritten by someone else for a fee.
If you aren't writing from personal knowledge or experience, you might spend some time doing research and reading, online or in your local library. How long you take to do it depends on your expertise, knowledge and depth of material you expect to share in your product.
STEP #4 - GETTING FEEDBACK - AND TESTIMONIALS
One of the coolest things about forums is the amazing folks who will review your creation, offer constructive and extremely valuable feedback, and quickly give you lovely testimonials (if they are happy with what you've created) that you can use on your sales letter.
Ask for suggestions and critiques of just about anything - headline, sales letter, graphics, product - and you'll get willing, useful and very insightful responses.
One word of caution, if you've never done this before... be very specific about what you're looking for, and by when. There have been many times, early on, where I've only ended up giving away samples of my ebooks with little to show in return - because I wasn't clear about 'end points'
STEP #5 - CREATING YOUR SALES LETTER AND PROCESS
The nice thing about this approach is that the sales letter practically writes itself! While you're researching your material, you'll already know your prospect's hot buttons... their biggest worries, toughest problems, most difficult hurdles. If you address them in your sales letter, it's sure to convert enough of them into buyers.
The major issues in the discussion thread will become your copy bullets. The biggest 3 or 4 things will go into your headline. The problem becomes your lead-in to the sales letter. All that's left is to throw in the price, guarantee and sprinkle in testimonials - and you're done!
If you want to do this even better, include an opt-in form and create a multi-part autoresponder sequence or a PDF booklet that offers a sample of your information.
Then, set up your payment processor to accept credit cards, test out the entire process, and you're ready to roll.
STEP #6 - START SELLING YOUR INFORMATION PRODUCT
If you have a list (subscribers, clients, previous buyers), you could launch the report to them first. It's always nice to get a few quick sales under your belt - and it validates your decision to pick that niche to go after.
It also gives you a chance to test the sales letter and process, fix any major glitches. What's worse than having a non-converting sales page is driving a huge flood of traffic to it!
Once you're reasonably satisfied with your sales conversions, it's time to ramp things up - and offer your finished info-product to the audience that's most likely to snap it up... the forum audience that first pointed you in the right direction!
STEP #7 - RAMP IT UP
Once you've got a HIT, run with it! Try all the marketing tactics you know. Test everything and see what works best. Keep trying and growing.
Joint ventures are a great way to extend the reach of a hot product. So are exclusive affiliate promotions - pick the big players in your niche and invite them to help you promote.
What's GREAT about using this technique?
Just this... if you're willing to work fast and furious, you can have your product ready, tested and validated, all within 24 hours!
With this speed, you can test 3, 4 or even more products EVERY WEEK! Just imagine - you can CRUSH any competition who will take weeks, if not months, to get this far.
About The Author
Internet infopreneur Dr.Mani Sivasubramanian has helped hundreds of business owners build online information empires. He shares powerful tips, ideas and secrets about achieving success and building massive wealth from information products in his "Internet Infopreneur Tips" ezine. Register for free at InfoProfitz - http://www.InfoProfitz.com/ac.htm - or send any email to infopre-tips@aweber.com
Monday, January 19, 2009
Thursday, January 8, 2009
CARA MUDAH BIKIN DUIT
Rahasia Hebat, bagaimana cara mendapat uang secara online hanya dalam 30 menit
"Saya Akan Membuka Satu Satunya RAHASIA Terhebat Masa Kini Yang Telah Membuat Sedikit Orang Mendadak Jadi Milyuner Hanya Dengan Meng-klik Beberapa Kali Seminggu Saja… Pertama Kali Terbuka Untuk Diketahui Orang Indonesia!"
...Dan Akan Membuat Anda Kaya Melebihi Mimpi Anda!
Perhatian: Satu Dari Rumus Bikin Duit Yang Paling Canggih, Mengesankan, Rahasia Dan Terkenal! Pertama Kali Di Indonesia…
"Saya Akan Membuka Satu Satunya RAHASIA Terhebat Masa Kini Yang Telah Membuat Sedikit Orang Mendadak Jadi Milyuner Hanya Dengan Meng-klik Beberapa Kali Seminggu Saja… Pertama Kali Terbuka Untuk Diketahui Orang Indonesia!"
...Dan Akan Membuat Anda Kaya Melebihi Mimpi Anda!
Perhatian: Satu Dari Rumus Bikin Duit Yang Paling Canggih, Mengesankan, Rahasia Dan Terkenal! Pertama Kali Di Indonesia…
Tuesday, January 6, 2009
Bank kustodian tak dibatasi hitung NAB
oleh : Irvin Avriano
JAKARTA (bisnis.com): Bapepam-LK tidak membatasi bank kustodian untuk menghitung nilai aktiva bersih (NAB) berdasarkan hari tutupnya bursa sehingga harga efek yang menjadi portofolio reksa dana tidak dicatatkan.
"Berdasarkan peraturan [IV.B.1], bank kustodian harus menghitung reksa dana berdasarkan hari bursa, tapi harus kembali ke UU Pasar Modal yang lebih tinggi derajatnya," ujar Kabiro Pengelolaan Investasi Bapepam-LK Djoko Hendratto terkait penutupan perdagangan efek di BEI.
Dia menjelaskan Undang-undang Pasar Modal Nomor 8 tahun 1995 pasal 20 ayat 3 menjelaskan ketika bursa ditutup, NAB tidak dihitung. Djoko juga menegaskan penutupan bursa selama dua hari tidak menyebabkan investor reksa dana saham panik. "Investor sekarang lebih teredukasi."
Berdasarkan data reksa dana dari situs PT Kustodian Sentral Efek Indonesia dalam tiga hari terakhir, total penarikan bersih reksa dana saham sebesar Rp106,24 miliar, sedangkan total penarikan bersih reksa dana pendapatan tetap sebesar Rp225,40.
Reksa dana pendapatan tetap menggunakan aset dasar efek surat utang, minimal sebesar 80% dalam portofolionya, yang diperdagangkan di luar bursa (over the counter/OTC), sehingga tutupnya bursa tidak memengaruhi reksa dana tersebut. (tw)
JAKARTA (bisnis.com): Bapepam-LK tidak membatasi bank kustodian untuk menghitung nilai aktiva bersih (NAB) berdasarkan hari tutupnya bursa sehingga harga efek yang menjadi portofolio reksa dana tidak dicatatkan.
"Berdasarkan peraturan [IV.B.1], bank kustodian harus menghitung reksa dana berdasarkan hari bursa, tapi harus kembali ke UU Pasar Modal yang lebih tinggi derajatnya," ujar Kabiro Pengelolaan Investasi Bapepam-LK Djoko Hendratto terkait penutupan perdagangan efek di BEI.
Dia menjelaskan Undang-undang Pasar Modal Nomor 8 tahun 1995 pasal 20 ayat 3 menjelaskan ketika bursa ditutup, NAB tidak dihitung. Djoko juga menegaskan penutupan bursa selama dua hari tidak menyebabkan investor reksa dana saham panik. "Investor sekarang lebih teredukasi."
Berdasarkan data reksa dana dari situs PT Kustodian Sentral Efek Indonesia dalam tiga hari terakhir, total penarikan bersih reksa dana saham sebesar Rp106,24 miliar, sedangkan total penarikan bersih reksa dana pendapatan tetap sebesar Rp225,40.
Reksa dana pendapatan tetap menggunakan aset dasar efek surat utang, minimal sebesar 80% dalam portofolionya, yang diperdagangkan di luar bursa (over the counter/OTC), sehingga tutupnya bursa tidak memengaruhi reksa dana tersebut. (tw)
Developing Tourism in Makassar
Tourism has become an idol in the development process in general. It belongs to the tertiary sector and also becomes a glamour sector. By and large the officials like the glamour sector. They generally prefer developing the tourism sector to (primary) agricultural sector filled with risk and uncertainty.
In general developing the tourism sector physically engenders far quicker result in the face of public than the agricultural sector. Probably it’s the reason why Regional Government of South Sulawesi (Celebes) even provides a 50% incentive to tourists that will visit his region. It is reflected in the policy of South Sulawesi Governor, Syahrul Yassin Limpo, known as Lovely December. It aims at driving the tourism sector in South Sulawesi. Of course, tourists feel very happy on responding this policy.
The policy to encourage the tertiary sector (tourism) is legitimate as its multiplier effect is adequately large though having some weaknesses. However, the government should never forget to build the agricultural sector, moreover it is connected with tourism sector.
Development of tourism sector will be never everlasting (or at least, will get disturbed), if it’s not accompanied with the development of requisite agricultural sector. For instance, it can be conducted by developing agritourism, establishing a policy of cooperation between agricultural and tourism sector for some particular interests.
In general developing the tourism sector physically engenders far quicker result in the face of public than the agricultural sector. Probably it’s the reason why Regional Government of South Sulawesi (Celebes) even provides a 50% incentive to tourists that will visit his region. It is reflected in the policy of South Sulawesi Governor, Syahrul Yassin Limpo, known as Lovely December. It aims at driving the tourism sector in South Sulawesi. Of course, tourists feel very happy on responding this policy.
The policy to encourage the tertiary sector (tourism) is legitimate as its multiplier effect is adequately large though having some weaknesses. However, the government should never forget to build the agricultural sector, moreover it is connected with tourism sector.
Development of tourism sector will be never everlasting (or at least, will get disturbed), if it’s not accompanied with the development of requisite agricultural sector. For instance, it can be conducted by developing agritourism, establishing a policy of cooperation between agricultural and tourism sector for some particular interests.
Denpasar City Tour
It is one of the short tours in Bali, which takes around 4 - 5 hours. The tour will bring you to the unique places like a traditional market where you can see the local society perform their activities in the market.
Places of Interest
Traditional Market
Badung Traditional Market located in the main road, Gajah Mada Street, is the center of the town’s economics. This area has become a shopping centre of Bali. This market cannot be discharged from the existing market across Badung’s river, called Kumbasari Market because the local society will feel that their shopping experience would be incomplete without going there to the Kumbasari Market, especially for the Balinese who want to buy their ceremonial items.
Kumbasari Market sells costume and clothing items at prices relatively cheaper than clothing items sold at the shops in Gajah Mada Street which are mostly owned by citizens of Chinese clan. Kumbasari Market was previously called Peken Payuk (pot market); it sold such items as gerabah (jar like pot), cobek (clay plates), paso (clay buckets), caratan (clay water jug), jeding (clay barrel), penyantokan (mixer from clay), coblong (clay cup), kekeb (rice cover) and others. All of these items are used as kitchenware and for ceremony. Since this market was most popular as a place to sell payuk/pot, hence Kumbasari Market in the past was referred to as Peken Payuk or pot market.
The location of Denpasar Market is encircled by shops along the street of Gajah Mada. On the right side there is Sulawesi Street which is famous for textiles. Denpasar Traditional Market is progressively strengthening the identity of Denpasar’s economic center which is open 24 hours and is never silent or empty of visitors.
At traditional market, you will find transactions taking place between buyers and merchants with multifarious merchandise to satisfy life’s daily needs such as kitchen supplies, appliances required for Hindu ritual, fruits and traditional clothes. In this market, you will see the local people, especially the women who carry extremely heavy items in a big basket balanced on their heads.
Jagatnata Temple
Jagatnata Temple is the biggest Hindu temple in Denpasar town, which many Hindu people in Denpasar visit to pray, particularly on full moon and new moon. This temple is full of religious and artistic ornaments. In the center of temple area, there is a high temple building encircled by the fertile tropical garden. From the entrance gate to the temple building you will find the Balinese decorations full of meaning to Hindu devotees.
Bali Museum
Bali Museum is located right next door to Jaganata Temple and in this museum you will find a lot of the ancient artifacts of prehistory which have very high artistic value. The collection in this museum provides a different experience on your tour. If the museum is not opened on the day of your tour, we will offer the alternative to visit Bali Art Center to see the biggest open theater in Denpasar town.
Bali Struggle Monument-Bajra Sandhi
This monument is erected in the middle of Denpasar civic center, Renon. It is a symbol of Bali people’s struggle to gain independence after the Dutch Colonials retreated from this country. This monument immortalizes the soul and spirit of Bali people’s struggle. It also aims to take care of and develop and preserve the Balinese culture for future generations. (BTN/*)
Places of Interest
Traditional Market
Badung Traditional Market located in the main road, Gajah Mada Street, is the center of the town’s economics. This area has become a shopping centre of Bali. This market cannot be discharged from the existing market across Badung’s river, called Kumbasari Market because the local society will feel that their shopping experience would be incomplete without going there to the Kumbasari Market, especially for the Balinese who want to buy their ceremonial items.
Kumbasari Market sells costume and clothing items at prices relatively cheaper than clothing items sold at the shops in Gajah Mada Street which are mostly owned by citizens of Chinese clan. Kumbasari Market was previously called Peken Payuk (pot market); it sold such items as gerabah (jar like pot), cobek (clay plates), paso (clay buckets), caratan (clay water jug), jeding (clay barrel), penyantokan (mixer from clay), coblong (clay cup), kekeb (rice cover) and others. All of these items are used as kitchenware and for ceremony. Since this market was most popular as a place to sell payuk/pot, hence Kumbasari Market in the past was referred to as Peken Payuk or pot market.
The location of Denpasar Market is encircled by shops along the street of Gajah Mada. On the right side there is Sulawesi Street which is famous for textiles. Denpasar Traditional Market is progressively strengthening the identity of Denpasar’s economic center which is open 24 hours and is never silent or empty of visitors.
At traditional market, you will find transactions taking place between buyers and merchants with multifarious merchandise to satisfy life’s daily needs such as kitchen supplies, appliances required for Hindu ritual, fruits and traditional clothes. In this market, you will see the local people, especially the women who carry extremely heavy items in a big basket balanced on their heads.
Jagatnata Temple
Jagatnata Temple is the biggest Hindu temple in Denpasar town, which many Hindu people in Denpasar visit to pray, particularly on full moon and new moon. This temple is full of religious and artistic ornaments. In the center of temple area, there is a high temple building encircled by the fertile tropical garden. From the entrance gate to the temple building you will find the Balinese decorations full of meaning to Hindu devotees.
Bali Museum
Bali Museum is located right next door to Jaganata Temple and in this museum you will find a lot of the ancient artifacts of prehistory which have very high artistic value. The collection in this museum provides a different experience on your tour. If the museum is not opened on the day of your tour, we will offer the alternative to visit Bali Art Center to see the biggest open theater in Denpasar town.
Bali Struggle Monument-Bajra Sandhi
This monument is erected in the middle of Denpasar civic center, Renon. It is a symbol of Bali people’s struggle to gain independence after the Dutch Colonials retreated from this country. This monument immortalizes the soul and spirit of Bali people’s struggle. It also aims to take care of and develop and preserve the Balinese culture for future generations. (BTN/*)
INVESTASI KELUARGA
Mandiri Investa Keluarga diluncurkan
oleh : Irvin Avriano
JAKARTA (bisnis.com): PT Mandiri Manajemen Investasi bekerja sama dengan Perkumpulan Keluarga Berencana Indonesia (PKBI) meluncurkan reksa dana pendapatan tetap Mandiri Investa Keluarga.
Reksa dana pendapatan tetap adalah produk investasi yang memiliki aset dasar (underlying asset) obligasi dengan komposisi 80%-100%, sedangkan sisanya dapat diinvestasikan di saham, instrumen pasar uang, dan derivatif.
Direktur Utama Mandiri Investasi Abiprayadi Riyanto mengatakan pemasaran produk tersebut akan terbantu oleh jaringan luas PKBI dan bantuan agen penjual sekaligus induk perusahaan Mandiri Investasi, PT Bank Mandiri Tbk.
"Luasnya cakupan PKBI di 249 wilayah Indonesia dan Bank Mandiri yang ada di hampir semua kota di Indonesia akan membantu bentuk investasi pasar modal yang didasari komitmen membantu program PKBI," ujarnya.
Investor produk reksa dana itu, lanjutnya, akan dapat berpartisipasi dalam dana program PKBI maksimal sebesar 0,5% dari hasil investasinya. Abiprayadi menjelaskan investor juga dapat memilih beberapa tipe investasi tambahan ke PKBI yaitu Partisipasi Diamond, Emerald, dan Ruby yang dapat menyumbangkan sebanyak 100%, 50%, atau tidak menambah sama sekali hasil investasi reksa dana itu untuk disumbangkan.
"Intinya kami menawarkan kendaraan investasi kepada anggota dan simpatisan PKBI serta masyarakat umum karena sebelumnya lembaga swadaya masyarakat itu hanya dapat berinvestasi di tabungan atau giro."
Sementara itu, Ketua Pengurus Harian PKBI Rizal Malik mengatakan kerja sama itu mencerminkan sinerginya lembaga swadaya masyarakat (LSM) yang dipimpinnya dengan Bank Mandiri dan anak usahanya yang telah berlangsung lama.
"Kami juga tengah mengembangkan program 5A dalam bidang pendidikan seksologi dan reproduksi yaitu adolescence [pendewasaan] pendidikan masa remaja, AIDS dan penanggulangannya, aborsi yang harus ditekan, akses pelayanan yang harus diperluas, dan advokasi terhadap kesehatan reproduksi dan kesehatan seksual." (tw)
oleh : Irvin Avriano
JAKARTA (bisnis.com): PT Mandiri Manajemen Investasi bekerja sama dengan Perkumpulan Keluarga Berencana Indonesia (PKBI) meluncurkan reksa dana pendapatan tetap Mandiri Investa Keluarga.
Reksa dana pendapatan tetap adalah produk investasi yang memiliki aset dasar (underlying asset) obligasi dengan komposisi 80%-100%, sedangkan sisanya dapat diinvestasikan di saham, instrumen pasar uang, dan derivatif.
Direktur Utama Mandiri Investasi Abiprayadi Riyanto mengatakan pemasaran produk tersebut akan terbantu oleh jaringan luas PKBI dan bantuan agen penjual sekaligus induk perusahaan Mandiri Investasi, PT Bank Mandiri Tbk.
"Luasnya cakupan PKBI di 249 wilayah Indonesia dan Bank Mandiri yang ada di hampir semua kota di Indonesia akan membantu bentuk investasi pasar modal yang didasari komitmen membantu program PKBI," ujarnya.
Investor produk reksa dana itu, lanjutnya, akan dapat berpartisipasi dalam dana program PKBI maksimal sebesar 0,5% dari hasil investasinya. Abiprayadi menjelaskan investor juga dapat memilih beberapa tipe investasi tambahan ke PKBI yaitu Partisipasi Diamond, Emerald, dan Ruby yang dapat menyumbangkan sebanyak 100%, 50%, atau tidak menambah sama sekali hasil investasi reksa dana itu untuk disumbangkan.
"Intinya kami menawarkan kendaraan investasi kepada anggota dan simpatisan PKBI serta masyarakat umum karena sebelumnya lembaga swadaya masyarakat itu hanya dapat berinvestasi di tabungan atau giro."
Sementara itu, Ketua Pengurus Harian PKBI Rizal Malik mengatakan kerja sama itu mencerminkan sinerginya lembaga swadaya masyarakat (LSM) yang dipimpinnya dengan Bank Mandiri dan anak usahanya yang telah berlangsung lama.
"Kami juga tengah mengembangkan program 5A dalam bidang pendidikan seksologi dan reproduksi yaitu adolescence [pendewasaan] pendidikan masa remaja, AIDS dan penanggulangannya, aborsi yang harus ditekan, akses pelayanan yang harus diperluas, dan advokasi terhadap kesehatan reproduksi dan kesehatan seksual." (tw)
Monday, January 5, 2009
ANDA INGIN INFORMASI BISNIS ?
Dapatkan Informasi bisnis anda di halaman ini.
Berbagai macam artikel, program afiliasi, ilmu pengetahuan, teknologi, kesehatan, bagaimana mendapatkan penghasilan tambahan, cari uang lewat internet (makemoney), hosting gratis, cara membuat website, dan aneka pengetahuan maupun informasi lain yang tentu anda perlukan.
Selamat memilih informasi untuk bisnis anda, semoga sukses.
Dapatkan Informasi bisnis anda di halaman ini.
Berbagai macam artikel, program afiliasi, ilmu pengetahuan, teknologi, kesehatan, bagaimana mendapatkan penghasilan tambahan, cari uang lewat internet (makemoney), hosting gratis, cara membuat website, dan aneka pengetahuan maupun informasi lain yang tentu anda perlukan.
Selamat memilih informasi untuk bisnis anda, semoga sukses.
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